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pagexiiifrom Steve Jobs
CHARACTERS
AL ALCORN. Chief engineer at Atari, who designed Pong and hired Jobs.
GIL AMELIO. Became CEO of Apple in 1996, bought NeXT, bringing Jobs back.
BILL ATKINSON. Early Apple employee, developed graphics for the Macintosh.
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pagexiifrom Steve Jobs
Chapter Thirty-Five
Round One: Memento Mori 452
Chapter Thirty-Six
The iPhone: Three Revolutionary Products in One 465
Chapter Thirty-Seven
Round Two: The Cancer Recurs 476
Chapter Thirty-Eight
The iPad: Into the Post-PC Era 490
Chapter Thirty-Nine
New Battles: And Echoes of Old Ones 511
Chapter Forty
To Infinity: The Cloud, The Spaceship, and Beyond 525
Chapter Forty-One
Round Three: The Twilight St... more ...
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pagexifrom Steve Jobs
Chapter Twenty-Two
Toy Story: Buzz and Woody to the Rescue 284
Chapter Twenty-Three
The Second Coming: What Rough Beast, Its Hour Come Round at Last... 293
Chapter Twenty-Four
The Restoration: The Loser Now Will Be Later to Win 305
Chapter Twenty-Five
Think Different: Jobs as iCEO 327
Chapter Twenty-Six
Design Principles: The Studio of Jobs and Ive 340
Chapter Twenty-Seven
The iMAC: Hello(Again) 348
Chapter Twenty-Eig... more ...
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pagexfrom Steve Jobs
Chapter Nine
Going Public: A Man of Wealth and Fame 102
Chapter Ten
The Mac Is Born: You Say You Want a Revolution 108
Chapter Eleven
The Reality Distortion Field: Playing by His Own Set of Rules 117
Chapter Twelve
The Design: Real Artists Simplify 125
Chapter Thirteen
Building the Mac: The Journey Is the Reward 135
Chapter Fourteen
Enter Sculley: The Pepsi Challenge
Chapter Fifteen
The Launch: A Dent in the Universe 159
Chapter Sixteen
Gates and Jobs: When Orbits Intersect... more ...
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pageixfrom Steve Jobs
CONTENTS
Characters xiii
Introduction: How This Book Came to Be xvii
CHAPTER ONE
Childhood: Abandoned and Chosen 1
CHAPTER TWO
Odd Couple: The Two Steves 21
CHAPTER THREE
The Droput: Turn On, Tune In ... 31
CHAPTER FOUR
Atari and India: Zen and the Art of Game Design 42
CHAPTER FIVE
The Apple I: Turn On, Boot Up, Jack In ... 56
CHAPTER SIX
The Apple II: Dawn of a New Age 71
CHAPTER SEVEN
Chrisann and Lisa: He Who Is Abandoned ... 86
CHAPTER EIGHT
Xerox and Lisa: Graphical User Interfaces 92
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